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After-sales service as a customer's request, the quality of the manufacturer or business will be directly proportional to the satisfaction of customers. Good after-sales service, if it can meet the requirements of customers
Objectively speaking, high-quality after-sales service is the product of brand economy, and the after-sales service of famous brand products is often better than that of miscellaneous brand products. The price of famous brand products is generally higher than that of miscellaneous brands. On the one hand, it is based on product cost and quality, and on the other hand, the after-sales service cost has been taken into account in the sales strategy of famous brand products.
It is the main way to improve consumer satisfaction and loyalty, and an important way to establish corporate reputation and disseminate corporate image.
Make the corporate image and product brand form a personalized division in the minds of consumers, so as to establish the brand voice of customers.
Improving Customer Satisfaction
Consumers and businesses alike should abide by the principle of integrity.
After-sales service is the most important part of after-sales. After-sales service has become an important factor for enterprises to maintain or expand market share (such as Shuda, Tianmao, Jingdong, etc.). The quality of after-sales service affects the satisfaction of consumers. When purchasing, the relevant provisions of commodity warranty and after-sales service can help customers get rid of doubts and wavering patterns and make up their minds to purchase commodities. High-quality after-sales service can be regarded as the product of brand economy. In the society of fierce competition in the market, with the improvement of consumers'awareness of protecting their rights and the change of their consumption concept, consumers no longer only pay attention to the products themselves, but are more willing to choose these companies with high-quality after-sales service when the quality and performance of similar products are similar.
Listen patiently to what customers say from beginning to end. Ordinary people want to stop each other if they hear them repeating the topic.